BE SEEN
Appear inside the communities your business serves.
INDOOR DIGITAL BILLBOARD ADVERTISING
INDOOR DIGITAL BILLBOARD ADVERTISING: THE COMPLETE GUIDE
BE SEEN BEFORE LOCAL CUSTOMERS NEED YOU.
DDM puts your business on screens inside local restaurants, gyms, medical offices, shops and community destinations. DDM recommends screens based on your market and current availability. We create your full-motion ad and manage the campaign.
34 SCREENS ACROSS 33 VENUE PARTNERS · APPROX. 1,400 MONTHLY PLAYS PER SCREEN PER SLOT
WHAT IT IS
YOUR BUSINESS ON SCREENS INSIDE LOCAL VENUES.
Indoor digital billboard advertising places your advertisement on screens inside businesses where local customers already spend time.
Unlike a billboard someone passes once on the road, a DDM advertisement runs within a repeating 15-minute loop. This creates scheduled opportunities for customers to encounter your business during a visit and again when they return.
YOUR BUSINESS→DDM CREATES THE AD→YOUR AD PLAYS LOCALLY
THE BUSINESS PROBLEM
GOOD BUSINESSES STILL GET OVERLOOKED.
Customers usually choose from businesses they already know or recognize. If they only discover your business after they begin searching, another company may already feel more familiar.
Every time another local business appears where yours does not, it gets another opportunity to be remembered.
BECOME FAMILIAR
Repeated scheduled exposure gives customers more opportunities to recognize your name.
BE CONSIDERED
When a need develops, a familiar business may be easier to recall and consider.
BE VISIBLE BEFORE THE DECISION BEGINS.
SIMPLE FROM THE START
DDM MATCHES PLACEMENT. DDM HANDLES THE REST.
01
CONFIRM YOUR MARKET
DDM recommends screens based on your market, audience, and current availability.
02
WE CREATE YOUR ADVERTISEMENT
DDM creates a television-readable, full-motion ad and sends it to you for approval.
03
YOUR CAMPAIGN GOES LIVE
We schedule the approved advertisement and manage delivery across the assigned screens.
15-MINUTE LOOP · ONE PLAY PER LOOP PER SLOT · APPROX. 1,400 MONTHLY PLAYS PER SCREEN
Approximately 1,400 monthly plays is a network average, not a guaranteed minimum. Individual screen delivery varies with operating hours and campaign terms.
WHAT YOU RECEIVE
MORE THAN SCREEN SPACE.
- Screen placement in selected available venues
- Professional full-motion ad creation
- Campaign scheduling and management
- Approximately 1,400 monthly plays per screen per slot
- Creative updates under the applicable campaign
- Category exclusivity when available
A play is one logged, scheduled appearance of your advertisement on one screen. It is not the same as an impression.
PLAY
A counted, scheduled appearance of the advertisement.
IMPRESSION
An estimated opportunity for someone to see it.
PLAYS ARE COUNTED. IMPRESSIONS ARE MODELED.
PLACEMENT STARTS AT $50 PER MONTH FOR ONE SCREEN.
Screen packs, wider coverage and category exclusivity are priced by scope. Final terms are confirmed in the advertising agreement.
REAL LOCAL LOCATIONS
REACH CUSTOMERS WHERE THEY ALREADY SPEND TIME.
DDM operates 34 screens across 33 venue partners in DuPage, Kane, Kendall and Will Counties. 20 screens across 19 venue partners in Naperville.
The network includes restaurants, fitness studios, urgent care, grocery, car washes, ice rinks, youth sports, pet supply retail, a children’s museum and family entertainment.
Restaurant · Naperville
Epic Burger
Grocery · Naperville
Casey’s Foods
Fitness Studio · Naperville
F45 Training Naperville
Restaurant · Naperville
Shuckin' Shack Oyster Bar
Screen and business-category availability can change.
IS THIS A FIT?
BUILT FOR BUSINESSES THAT DEPEND ON LOCAL CUSTOMERS.
THIS MAY FIT YOUR BUSINESS IF
- You serve customers in defined local communities.
- Familiarity influences who customers call, visit or consider.
- You want visibility before an active search begins.
- You want professional creative and campaign management included.
- Relevant screens and category openings are available.
IT MAY NOT BE THE RIGHT FIT IF
- Your customers are outside the DDM network area.
- You need immediate click-level attribution.
- Available venues do not match your audience.
- You expect guaranteed leads or sales.
DDM reviews your market, audience, message and current availability before recommending a campaign.
Category availability is limited by market and screen selection. When an eligible business secures an exclusive category, that opportunity closes to competitors for the agreed term.
QUICK ANSWERS
COMMON QUESTIONS FROM LOCAL BUSINESS OWNERS
What Is Indoor Digital Billboard Advertising?
It places scheduled business advertisements on digital screens inside local venues where customers dine, shop, exercise, wait or participate in activities.
How Often Will My Advertisement Play?
One advertising slot appears once during each 15-minute loop. Across the DDM network, that averages approximately 1,400 monthly plays per screen, but individual delivery varies.
Does DDM Create My Advertisement?
Yes. DDM creates a professional full-motion advertisement and sends it to you for approval before launch.
How Are Screens Selected?
DDM recommends screens based on your market, the audience you want to reach, and current availability. Placement is confirmed before launch.
Can A Competitor Take The Same Category?
Category exclusivity may be available for an agreed market and screen scope. Current availability is confirmed before a campaign is proposed.
BE SEEN BEFORE THEY ARE
MAKE SURE LOCAL CUSTOMERS KNOW YOUR NAME.
Tell us which communities you want to reach. We’ll review current screen locations, category availability and the campaign goal before recommending a starting point.
NO COMMITMENT. DDM WILL CONFIRM CURRENT AVAILABILITY BEFORE PROPOSING A CAMPAIGN.