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LOCAL BILLBOARD NETWORK GUIDE

WHAT IS THE BEST BILLBOARD NETWORK FOR LOCAL VISIBILITY?

THE RIGHT NETWORK PUTS YOUR BUSINESS WHERE YOUR CUSTOMERS ALREADY GO.

DDM operates 34 screens across 33 venue partners inside local restaurants, fitness centers, medical offices, retailers and community destinations across Chicago’s western suburbs.

You choose from available locations. DDM creates your full-motion ad and manages the campaign.

34 SCREENS ACROSS 33 VENUE PARTNERS · 18 IN NAPERVILLE · APPROX. 1,500 MONTHLY PLAYS PER SCREEN PER SLOT

THE SHORT ANSWER

THE BEST NETWORK IS THE ONE THAT FITS YOUR MARKET.

A large network is not automatically the right network. A local business needs screens inside the communities and customer environments it actually serves.

DDM lets advertisers choose from available local venues instead of requiring every business to buy the entire network. The campaign is built around market fit, current screen availability and the business category.

THE RIGHT LOCATIONS MATTER MORE THAN THE LARGEST NUMBER.

CHOOSE BY COMMUNITY

DuPage CountyKane CountyKendall CountyWill County

THE BUSINESS RISK

ANOTHER BUSINESS CAN BECOME FAMILIAR FIRST.

Customers often consider businesses they already know or recognize. If competing businesses appear regularly inside the communities you serve and yours does not, they receive more opportunities to become familiar.

A useful local network places your message where future customers already spend time, before an active search or buying decision begins.

THE RIGHT COMMUNITIES

Choose screens where your customers live, work, shop, dine and spend time.

THE RIGHT ENVIRONMENTS

Compare actual venues, not only categories or total screen count.

THE RIGHT CATEGORY AVAILABILITY

Confirm whether your business category is still available on the screens you want.

BE SEEN BEFORE THE CUSTOMER STARTS COMPARING.

THE DDM MODEL

YOU CHOOSE THE LOCATIONS. DDM HANDLES THE CAMPAIGN.

LOCAL SCREEN SELECTION

Select available screens based on the communities and customer environments your business wants to reach.

PROFESSIONAL AD CREATION

DDM creates a television-readable, full-motion advertisement and sends it to you for approval.

LOGGED CAMPAIGN DELIVERY

The system records each scheduled appearance of your advertisement on each selected screen.

CATEGORY PROTECTION

Category exclusivity may be available for an agreed market and screen scope.

Placement starts at $50 per month for one screen. Screen packs, wider coverage and category exclusivity are priced by scope.

Explore DDM indoor billboard advertising.

DDM indoor advertising screen at Epic Burger in Naperville

REAL LOCAL LOCATIONS

34 SCREENS ACROSS 33 VENUE PARTNERS.

DDM screens operate across DuPage, Kane, Kendall and Will Counties. Naperville currently has 18 screens.

VIEW ALL CURRENT SCREEN LOCATIONS

Network figures were last verified September 4, 2026 and may change as the network changes.

CLEARER CAMPAIGN MEASUREMENT

PLAYS ARE COUNTED. IMPRESSIONS ARE MODELED.

A play is one logged, scheduled appearance of an advertisement on one screen. An impression estimates an opportunity for someone to see the advertisement.

AD PLAY

One recorded, scheduled appearance of the advertisement.

ESTIMATED IMPRESSION

A modeled opportunity for someone to encounter the advertisement.

One DDM advertising slot averages approximately 1,500 plays per screen per month.

This is a network average, not a guaranteed minimum. Individual delivery varies with venue operating hours, screen availability and campaign terms.

Each DDM screen runs a fixed 15-minute loop. One advertising slot is scheduled to appear once during each loop while the screen and venue are operating.

Read the complete indoor digital billboard advertising guide. See the advertising glossary. See how DDM measures campaigns.

FIT BEFORE SPEND

DOES THE NETWORK MATCH YOUR BUSINESS?

DDM MAY FIT YOUR BUSINESS IF

  • You serve customers in defined local communities.
  • Familiarity influences who customers consider.
  • You want to choose specific venues or markets.
  • You value repeated visibility before active demand.
  • You want creative and campaign management included.
  • Your preferred screens and category are available.

DDM MAY NOT BE THE RIGHT FIT IF

  • Your market is outside the DDM coverage area.
  • Your audience is too specialized for the available venues.
  • You need immediate click-level attribution.
  • You expect guaranteed leads or sales.
  • No suitable screen or category availability exists.

Screen and category availability can change. When an eligible business secures category exclusivity for an agreed market and screen scope, that opportunity closes to qualifying competitors for the term.

Review DDM advertising options.

QUICK ANSWERS

QUESTIONS LOCAL BUSINESSES SHOULD ASK

What Makes A Billboard Network Useful For A Local Business?

A useful network should offer locations inside the communities the business serves, explain how campaign delivery is measured and identify what creative and management support are included.

How Large Is The DDM Network?

DDM currently operates 34 screens across 33 venue partners, with 18 screens in Naperville. Network figures were last verified September 4, 2026 and may change.

Can I Choose Specific Screens?

Yes. Advertisers select from currently available screens based on the communities and customer environments they want to reach.

How Often Will My Advertisement Play?

One advertising slot appears once during each fixed 15-minute loop. Across the network, that averages approximately 1,500 monthly plays per screen, but individual delivery varies.

Can A Competitor Advertise On The Same Screens?

Category exclusivity may be available for an agreed market and screen scope. Current category availability is confirmed before a campaign is proposed.

BE SEEN BEFORE THEY ARE

FIND THE SCREENS THAT FIT YOUR MARKET.

Tell us which communities and customers matter to your business. We’ll review current screen opportunities, category availability and the campaign goal before recommending a starting point.

NO COMMITMENT. CURRENT SCREEN AND CATEGORY AVAILABILITY WILL BE CONFIRMED BEFORE A CAMPAIGN IS PROPOSED.